Expanding the Observer Circulation

[Jeff Endress]

Hi everyone!

Everyone knows that we try to blanket the city with hard copies of the Observer.....but we also recognize that we simply don't have the resources to hit everyone.

I've started a bulk eMail listing to distribute the link to the latest PDF of the Observer as soon as it hits the site. Most of the recipients aren't Lakewood folks. A good number are family or former residents. Some are friends in neighboring suburbs who constantly bemoan the fact that they don't have any coverage of (fill in the blank) like the Observer.

I'd like everyone to pick out a dozen names from their eMail lists. Send a short note telling them what the observer is, and then every other week, send them the link to the latest PDF issue. We could really get the story out WAY beyond our present borders.

Jeff