Bryan Schwegler wrote:At some point, if the LO is going to be concered about people's misperception of the project, the LO board needs to stop asking "why don't those people get it" and instead begin asking "where are we going wrong with communicating the purpose of the project?"
If the LO is not concerned about the misperception, then there's no need to go through this exercise every few months.
But I think the history has shown that this issue comes up, there's a bunch of people who claim that others "should just know" the purpose of the LO and then we go on our merry way. I would posit that considering the fact it continues to come up, that the failure is on the side of the LO to find a way to explain itself that connects with people not with those who are misunderstanding.
Bryan
I agree that we need to address the "misconceptions" and that to continue to move this project forward they need to be addresses.
Many people do not know all of the things we offer, nor do they understand that we depend on residents feeding the fires of local knowledge and lore.
To be honest we need to do better. I am open to suggestions, and there are digital suggestion boxes everywhere, real mail, the office and even parties.
Heidi, DL and I have spoken of a series of articles in the paper explaining the project and the process. I recently found out that most churches and non-profits do not realize they can get free websites, and discussion boards through the Lakewood Observer. That the LO is actively looking for things to sponsor and be a part of and/or underwrite. That any business, home based to corporation can get online services valued at thousands a month for $20 or free through the Observer. Many people only think the Observer is a paper or discussion board. They do not understand the economic development packages available through the Observer.
Maybe it is time to devote some pages to the Observer, who we are, where we came from, where we are headed, even how many other Observer Projects we have going around the country.
If anyone would like to help us get this information out, drop me a line.
Until then, we all agree, all media is biased, we are the only ones that say it openly.
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