The Observation Deck

Here’s the gist, for the uninitiated: You order up a driver through the Uber app, choosing from a short menu of choices that includes Uber Black and UberX (the former is fairly luxury-class and piloted by commissioned limo drivers; the latter is a less expensive ride-sharing option helmed mostly by people around town looking to make some side income). Once you’ve established your whereabouts on the screen, you can watch the driver head your way via GPS in the app. It’s generally much quicker than waiting for a taxi (taxis in Cleveland being a mostly absurd notion). And payment? You’re billed online via a credit card on file.